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Patchen Community Square

Branding and marketing material for a community garden

In 2012, I helped to create a community garden in Brooklyn in an abandoned, city-owned lot. I led the garden by helping to prioritize garden initiatives and communicating with both members and neighbors. Communication materials are needed for public outreach, obtaining new members, and supporting fundraising and events.

Launch site

Role

Co-founder and lead organizer for community garden.

Brand, design, and maintain simple website.

Create and distribute print collateral.

 
Garden_BrochureMockup.jpg
 

Brochure created to aid member orientations. Content includes a map of the space, types of membership and their requirements, leadership, tool care, and compost.

 
 
Garden_PostcardMockup.jpg
 

Outreach postcards for neighbors to take home during events or dropoff at businesses in the neighborhood.